Cherry is a seasoned Virtual Assistant with over 10 years of experience in customer service, project coordination, quality assurance, and administrative operations across global companies. She specialises in helping founders, coaches, executives, and creators stay organised through calendar and inbox management, onboarding coordination, workflow optimisation, and process documentation, etc. Alongside her VA work, Cherry serves as a Training Support Administrator at Optimus Coach Academy and runs her own new social media brand dedicated to guiding aspiring virtual assistants and career shifters transitioning from corporate to freelance life. She’s a proud fur mum to 6 cats and 3 dogs.